# Jon Mayo — Executive Coach & Strategic Consultant

> For the full blog index, see: https://jonmayo.com/llms-full.txt

> Executive coaching and strategic transformation for founders running $8M–$25M businesses who want more profit, more freedom, and more control.

## About

Jon Mayo is an executive coach and strategic consultant who works with founders and CEOs running $8M–$25M businesses. His practice focuses on three outcomes: more profit, more freedom, and more control. He is a former U.S. Army Artillery Officer, four-time published author, and founder of WayMaker — an AI-powered daily decision-making system.

## Services

Jon provides executive coaching and strategic transformation for founders and CEOs. His approach combines full-picture business analysis (P&L, operations, org structure, culture, leadership) with radical ownership and results-driven execution. Clients typically engage on a monthly basis.

## Client Results

- $8M+ plumbing company: $150K/month in cost savings within 90 days, sustaining $250K+/month ongoing
- $8M services company: first $1M month, 7-figure annual profitability swing
- $9M restoration company: leadership team transformation with significant cost reductions and revenue growth

## Key Pages

- [Home](https://jonmayo.com): Overview of executive coaching services and client results
- [About](https://jonmayo.com/about): Jon's background, philosophy, and approach
- [Blog](https://jonmayo.com/blog): 40+ articles on leadership, strategy, the WayMaker Code, and STRIVE methodology
- [Resources](https://jonmayo.com/resources): Books (Be Relentless, Forge Forward, Your Next Mission, Strive), WayMaker app, podcast archive, original music
- [Contact](https://jonmayo.com/contact): Inquire about working together

## Books

- **Be Relentless**: A framework for pushing through adversity and emerging stronger
- **Forge Forward**: Practical strategies for transforming obstacles into opportunities
- **Your Next Mission**: A veteran's guide to finding purpose after service
- **Strive**: The daily disciplines that separate those who dream from those who achieve

## Frameworks & Methodologies

- **The WayMaker Code**: A 10-tenet framework for transformational living covering intentionality, curiosity, wisdom, truth, relentlessness, courage, sisu, unity, freedom, and legacy
- **STRIVE Methodology**: A strategic framework for Situation, Trends, Risks, Intent, Venture, and Engage — planning-to-action agility
- **HVAC Communication Model**: Hook, Value, Actuate, Close — a framework for impactful messaging

## Contact

- Email: jon@jonmayo.com
- LinkedIn: https://www.linkedin.com/in/jonathan-e-mayo/
- WayMaker: https://waymaker.ai